Different type of SEM
SEM stands for Search Engine Marketing, and it refers to a form of digital marketing that focuses on promoting websites by increasing their visibility in search engine results pages (SERPs). SEM involves various strategies, with the most common one being paid advertising, commonly known as pay-per-click (PPC) advertising.
Here's how SEM works:--
1.Keyword Research
2.Ad Creation
3.Bid Auction
4.Ad Rank
5.Ad Display
6.Cost per Click
7.Landing Pages
8.Optimization and Monitoring
SEM is a dynamic and competitive field, and it offers businesses the opportunity to reach their target audience effectively. By implementing SEM strategies, businesses can increase their website's visibility, drive traffic, and achieve specific marketing goals.
